Made for humans :-)

Complexity is the enemy of execution.

about 37.dev

We love to dev.

37.DEV was built out of a passion for technology and owning our destiny. Our mission is to help SMBs level up their business using the undeniable power of AI and automation. Freeing them to work on the more important tasks, rather than the trivial ones. To do this, companies must find clarity in their own data. That’s where we come in. Merging it all together opens doors for many opportunities to find efficiencies and to start working on the business instead of in it.

what 37.dev does

We’re an AI Automation & Dev Company.

Three products, one studio. Every engagement begins with a measurement and ends with a hand-off you can run.

01 / WEBSITES

37.WEB: websites that win you work

Designed, built, hosted, and continuously improved for you: unlimited updates on a flat monthly plan. Your site stays fast, fresh, and found.

See 37.WEB

02 / OPERATING SYSTEM

37.OS: an AI operating system

One dashboard, one assistant, daily and weekly briefings, and agents in five suites (Admin, Creative, Marketing, Ops, Sales) that draft work for your approval. It sits on top of the tools you already use.

See 37.OS

03 / AI + DEV

Custom AI & Dev

A specific workflow, a niche integration, a full custom build. We scope it, fix the price, and build it. Same standards as all of our services.

See custom engagements

our AI philosophy

AI for good.
On purpose.

AI can be controversial. With corporations replacing their workforce with AI and other threats due to the lack of governance, it’s hard to appreciate the benefits this technology provides. We believe all of those things mentioned can and should be avoided. AI should be used by the workforce in a “hybrid” model to empower its people and produce at a higher level.

We built 37.DEV as a deliberate counter: AI in service of SMBs to empower their people, not replace them. We’re creative beings and AI can relieve us from the mundane data entry tasks that suck the life out of us. This enables us to work on the business instead of constantly being stuck in the business.

owner & ops

Hi, I’m James.

I’m the founder of 37.DEV. For the past 26 years I’ve been neck-deep in technology, business development, website design/development, analytics, digital marketing, branding, and creative operations. I’ve worked with 100+ companies, built 500+ websites, and led teams of 30+. I had the pleasure of working with quite a few Fortune 500 clients including Walmart, Sysco, Lockheed Martin, and Nike, to name drop a few.

My technical background started at IBM in 2000 as a Lab Technician in Boulder. I worked with brilliant engineers, testing software, firmware, and hardware, learning how systems actually work from the ground up. I really enjoyed the work.

Fast forward to now, and when AI crossed a meaningful threshold in 2023, I recognized it for what it was: the first time a solo operator could build and run a system that previously required a team of five or more. Not “AI-powered” as a marketing claim. A genuine infrastructure shift. 37.OS is what I built when I realized I could finally give a business the intelligence layer I always wished I had, plus the office assistant to go with it.

Not sure where to start? Let’s talk.

Start the conversation to discover how your business could benefit from 37.DEV.

free · 30 min · no obligation

or call (720) 964-1937, 24 hours a day. Our 37.OS agent answers and books your consultation.